"We want to transform the way we consume luxury
by creating a virtuous model for individuals, luxury Houses and the planet:
The pieces circulate infinitely in a simplified, secure and transparent framework."
NATHALIE NORMAND, CO-FOUNDER
"To truly reduce emissions, we need to strengthen circularity by allowing ownership and usage to be separated.
Innovations in AI, imaging and blockchain will make this possible
on a large scale by making peer-to-peer rental viable."
ARTHUR AUCLAIR, CO-FOUNDER
PORTRAITS
The team is, above all, the ORNEST community composed of
passionate Members who circulate iconic luxury pieces to indulge
themselves and promote a new, more sustainable consumption model.
The Co-Founders, Nathalie and Arthur, have over 25 years of experience
in marketing, merchandising, retail, business development and operations
within major luxury brands and start-ups.
OUR VISION
We believe that luxury is meant to be experienced, shared and rewarding. Durable by nature, we want it to come out of closets and safes, to circulate! We are creating a new model of virtuous luxury consumption for individuals and the planet by dissociating experience and ownership.
OUR MISSION
We connect owners and renters in a simplified and 100% secure framework. Our Renter Members benefit from access to a wide selection of iconic pieces from major luxury brands and our Owner Members obtain a source of monetization of their properties. More than ever, luxury is becoming responsible; circularity takes on its full meaning.
